Most businesses don't know what's wrong with their website — they just know it's not working. I walk in with fresh eyes and read what's actually there: the visibility gaps, the conversion leaks, the messaging that confuses instead of converts.

17+ years across WordPress, WooCommerce, technical SEO, GA4, GTM and CRO. I work directly with business owners — no account managers, no junior handoffs, no agency markup. Just an experienced pair of eyes and a ranked action list.